I really don't see what the problem is here. Photography is hardly a life & death matter - so there are a few shonky operators out there. There are a few shonky doctors and lawyers around in spite of the "professionalism" of their areas of work, it is just that society deems it better to police these professions because of the damage they can cause.

I'll only get excited about the "professionalism" of photographers when AIPP pushes its standards and starts to name and shame those who fail to live up to it's ethical standards. In the meantime, the arguable industry bodies in photography serve their own interests and are hardly known outside photography circles.