Originally Posted by
jasevk
Why can some attract $10,000? Because some wedding photographers may have many more costs like large studio/base/offices, accountants, anything up to several hundreds of thousands of $ worth of gear to insure, retouchers/receptionists/sales people/album designers to pay plus secondary costs related to them (work cover, super etc), printers, servers etc etc etc etc.
These photographers would obviously be reaping the benefits of their reputations, but I can guarantee most, if not all, would know exactly what their costs are.
Then again, maybe they don't have these additional costs, and they're simply exceptional sales people... But they would still understand their costs and see them as the base for their pricing considerations