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Thread: Critique my 'Business' Card:::

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    Member NikonUser's Avatar
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    Critique my 'Business' Card:::

    Hi guys,

    I'm looking at getting myself some Business cards done up.

    Now I don't actually have a photography business and I don't think I'll be selling any of my work anytime soon... but when people see me out and about with all my gear they often ask if I have a website they can look at.

    I'd like to be able to give them a card to direct them there.

    What do you think of my design? I don't really have an 'arty' bone in my body and haven't ever done anything like this before, so am after some honest opinions and ideas on how to make it better.

    card.jpg

    Thanks very much for any help
    Paul
    Australian Nature Photography

    Nikon D7000
    Nikkor 12-24, Nikkor 28-70/2.8, Nikkor 50/1.8, Tamron 60/2, Sigma 100-300/4, Sigma 180/3.5 macro, Nikkor 500/4, 1.4x TC, 1.7x TC

    (Comments And Critique On My Images Most Welcome)

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    Just looking at it again...

    Maybe I should swap my name and website address around and make the address more visible (make it white)?

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    Ausphotography Regular wmphoto's Avatar
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    You need to make both your name and the web address bigger. Phone number ??? Maybe move the fly to the left and put all your contact information in the box so it's all together.

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    Ok, I will give that a go.

    I wasn't going to put a phone number on there as it is mainly to get people to go to my website and take a look at the galleries etc.

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    Ok, made my name and address bigger and put them all in the box.

    I moved the box over to the left to balance it out a little more.

    card2.jpg

    Ot this one... but am not sure if the red works (I'm colourblind with green/red so really have no idea what it looks like to a 'normal' person )

    card3.jpg
    Last edited by NikonUser; 15-10-2010 at 3:29pm.

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    Ausphotography Regular junqbox's Avatar
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    I don't think you need to say Australian Nature Photography twice, just the once in the URL is enough and drop the www. The URL is the most important thing on the card because that's where you're sending the recipient to. You could also lose the 'By'. I also preferred the version where the text box was coming in from the side probably from the right, as it interferes with the fly less.

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    Good point about only saying Australian Nature Photography once.

    My fiancee says that I shouldn't use the fly image as people (non-photographer people) won't warm to it very well. My idea was to have something different that people won't have seen before.

    She prefers something like: (But definately with your 'only once' idea applied and the writing probably in a different colour)

    card4.jpg

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    Ausphotography Regular junqbox's Avatar
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    I actually prefer the fly, stronger colours and detail most people wouldn't consider. I'm not a fan of the scripty typeface you're using, but that's more a personal thing.

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    Yeah I like the fly much better too.

    Scripty typeface has gone, I don't like it either :-)

    The latest versions:

    card-v6.jpg

    card-v7.jpg

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    Ausphotography Regular junqbox's Avatar
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    Nailed it. Send to print.

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    Ausphotography Regular wmphoto's Avatar
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    Why not do a 2 sided card with both versions?

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    I like the fly
    You need to put your name, phone and email address on it to be useful as a business or contact card....not everyone has access to a computer and you can then also use it to drop into competitions, give to aunty etc
    Darren
    Gear : Nikon Goodness
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    Constructive Critique of my images always appreciated

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    If you don't mind chucking a raw version of the fly, I'll have a tinker if you like.
    Canon 40D | Canon 50mm F/1.4 | Canon 17-85mm 4.5-5.6

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    There is a high res jpg of a very similar photo of mine here:

    Fly

    Feel free to have a play

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    Okay here are some rough designs. I tried to keep with your general idea and aim for a clear and minimalistic design. Done in photoshop but if you decide you like one I can redo it in Illustrator so the printer doesn't crack a shit at you.

    I spread changes over the variations so you can pick and choose what you like.

    Plain.jpg

    Name1.jpg

    Name2.jpg

    Border.jpg

    In a former life I used to do this kind of thing as a business so even if they aren't what you want I was happy to kick the dust off.

    Time for sleep now =)

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    Administrator ricktas's Avatar
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    Continuity!

    Use the same font on business card as website.
    If you use the fly shot, consider changing you website background to green
    "It is one thing to make a picture of what a person looks like, it is another thing to make a portrait of who they are" - Paul Caponigro

    Constructive Critique of my photographs is always appreciated
    Nikon, etc!

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    Ausphotography Site Sponsor/Advertiser OzzieTraveller's Avatar
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    G'day all

    Nice to see this co-operative project developing ...
    I suggest that the name be increased & the phone number reduced in size - make them equal perhaps
    Your name is important - that's what you want people to remember - so make it a bit more prominent

    Q- do you want to see other APers business cards as comparisons????
    Regards, Phil
    Of all the stuff in a busy photographers kitbag, the ability to see photographically is the most important
    google me at Travelling School of Photography
    images.: flickr.com/photos/ozzie_traveller/sets/

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    Thanks for the efforts guys!

    I really like #3 TaintedSoul. That's a really nice font as well!

    I'd love to see other APers business cards for comparison.

    One suggestion that I got from another person was that using an image as the full background doesn't look very professional. I'm not sure I agree with that (but don't have any experience in the business world...so don't really know much!). What are you thoughts?

    Paul

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    Quote Originally Posted by ricktas View Post
    Continuity!

    Use the same font on business card as website.
    If you use the fly shot, consider changing you website background to green
    Generally I've only seen people concerned about continuity when it comes to company logos/fonts etc. I personally never had to colour match to a website though I can understand the concept and it makes sense.

    After a quick look at the website, no font is defined. Didn't think about looking at 2am in the morning

    Quote Originally Posted by OzzieTraveller View Post
    G'day all

    Nice to see this co-operative project developing ...
    I suggest that the name be increased & the phone number reduced in size - make them equal perhaps
    I've always done layouts in following order of importance:

    1) Business name - The most important thing. Even if they lose the card, as long as they remember the name they can track you down.
    2) Contact details - If they cannot contact you, then you will get no business
    3) Personal name - Often not even included depending on circumstances. The business itself is more important than the individual as the business is the 'brand'.

    That being said, this is my first design for a photographer and I realise their personal name/brand can be more important than the business.

    -----

    When I get a chance I'll try to incorporate the above into another draft. Just woke up so priority is to feed the worms

    -----

    Quote Originally Posted by NikonUser View Post
    Thanks for the efforts guys!

    I really like #3 TaintedSoul. That's a really nice font as well!
    Thanks. #3 was my personal favourite.


    One suggestion that I got from another person was that using an image as the full background doesn't look very professional. I'm not sure I agree with that
    It depends. I'll admit this is my first attempt at a photography business card, however while I was doing this as a business my personal card was a full photo/image with text overlaid. I never got comments about it looking unprofessional.

    Your business card is designed to promote your business and your business is photography.

    -----

    For a little bit of morning humour, this is what happens when you get too pedantic about your business card -> http://www.youtube.com/watch?v=qoIvd3zzu4Y =)
    Last edited by TaintedSoul; 16-10-2010 at 10:02am.

  20. #20
    Ausphotography Site Sponsor/Advertiser OzzieTraveller's Avatar
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    G'day Paul

    So that this thread does not get overdone with other business cards ????? I will post to a new thread, hopefully others will post to it as well

    Regards, Phil

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