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Thread: Is it going South for Nikon?

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    Ausphotography Regular K10D's Avatar
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    Is it going South for Nikon?

    Nikon cancels all three DL cameras because of “profitability concerns”, no word on future development....


    Nikon reports “extraordinary loss”, “fundamental company-wide restructuring”......

    2017 may be a tough year for the company.

    http://nikonrumors.com/

    Lets hope they turn the situation round.

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    Still in the Circle of Confusion Cage's Avatar
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    It would be interesting to read a transcript of the board meeting when the decision was made.

    I have felt for a while that the smartphone has been gobbling up the market for a lot of these niche products. Perhaps Nikon have decided to stop trying to 'be all things to all people' and made a decision to concentrate on what they know, how to produce a really god DSLR, albeit with the odd hiccup.

    I'm waiting to see what they come up with this week at CP+ 2017.
    Cheers
    Kev

    Nikon D810: D600 (Astro Modded): D7200 and 'stuff', lots of 'stuff'

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    Who let the rabble in?
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    Extraordinary loss is just an accounting term for a once off issue and is mostly due to restructuring. Due to the downturn in camera sales across all brands mostly due to camera phones, Nikon has had to shed over 1,100 employees and part of the loss is due to redundancies and payouts etc. Don't let internet forums doomsayers get you concerned, this sort of thing happens in many companies from time to time.

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    Administrator ricktas's Avatar
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    Love the media hype. Remember back in 1992 Westpac reported a loss of $1.5bill... and its still going strong.

    $1Bill loss for Nikon when it had Revenue of over $800B in 2015.
    "It is one thing to make a picture of what a person looks like, it is another thing to make a portrait of who they are" - Paul Caponigro

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    Still in the Circle of Confusion Cage's Avatar
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    I guess the April 2016 Kumamoto earthquake didn't help things either.

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    Quote Originally Posted by ricktas View Post
    Love the media hype. Remember back in 1992 Westpac reported a loss of $1.5bill... and its still going strong.

    $1Bill loss for Nikon when it had Revenue of over $800B in 2015.
    Interesting when you put it into perspective like that Rick.

    Every company must evaluate and evolve with the times. Hopefully this is just a bump in the road for them.
    D7200 | Sigma 18-250 f3.5 Macro | Nikon AF-S 50mm f1.4

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    Ausphotography Regular richardb's Avatar
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    Nikon remains OK. Their Lythographybizz is not doing fine.
    There one dutch competitor , ASML, which is marketleader with 90% market share in semiconductor lythographymachines, making Nikon and Canon Lytho not doing so well.

    The Nikon photography bizz is doing fine.
    greetz
    Last edited by richardb; 20-02-2017 at 12:28pm.

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    http://steveaxford.smugmug.com/
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    Quote Originally Posted by richardb View Post
    Nikon remains OK. Their Lythographybizz is not doing fine.
    There one dutch competitor , ASML, which is marketleader with 90% market share in semiconductor lythographymachines, making Nikon and Canon Lytho not doing so well.

    The Nikon photography bizz is doing fine.
    greetz
    Odd. That's not what Nikon say in their annual report.
    http://nikon.com/about/ir/ir_library/ar/index.htm

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    A royal pain in the bum! arthurking83's Avatar
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    Quote Originally Posted by Steve Axford View Post
    Odd. That's not what Nikon say in their annual report.
    ....
    Yes and no!

    Semiconductor Litho sales were down(and they recorded a loss), but FPD(flat panel display) Litho sales were up significantly.

    Those precision equipment figures were up(overall) from last year, but are much lower than previous years, or the average over the previous years.

    Imagining sales(in moneytary terms, not unit sales) .. it's just happens to have dropped back to about 2007-08 levels.
    They survived well enough in the years leading up to 2007, so there's no reason to think they can't survive at their current sales levels.
    Nikon D800E, D300, D70s
    {Nikon}; -> 50/1.2 : 500/8 : 105/2.8VR Micro : 180/2.8 ais : 105mm f/1.8 ais : 24mm/2 ais
    {Sigma}; ->10-20/4-5.6 : 50/1.4 : 12-24/4.5-5.6II : 150-600mm|S
    {Tamron}; -> 17-50/2.8 : 28-75/2.8 : 70-200/2.8 : 300/2.8 SP MF : 24-70/2.8VC

    {Yongnuo}; -> YN35/2N : YN50/1.8N


  10. #10
    http://steveaxford.smugmug.com/
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    Quote Originally Posted by arthurking83 View Post
    Yes and no!


    They survived well enough in the years leading up to 2007, so there's no reason to think they can't survive at their current sales levels.
    No argument there. I can't see why Nikon wouldn't survive either. But it is tough times for them and to say that "The Nikon photography bizz is doing fine" is just not true and the annual report shows that.

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